Extract: “Subscriptions and micropayments were always a lovely idea but the reason they didn’t work back at the start of the millennium were nothing to do with internet penetration or dial-up speeds – they were fundamentally to do with choice. Their content wasn’t better enough to choose over all the free stuff. Now that Murdoch [...]
Filed under: Publishing, Trends | Tagged: micropayments, News Corp, Rupert Murdoch | Leave a Comment »
Extract: “Jamba makes lots of money by peddling ringtones, which is essentially what anyone is talking about when they laud current mobile content revenues. Second, it is a content creator. Jamba already produces versions of Sky TV shows for mobile digestion. “So, while people like me talk up the potential for mobile TV – and [...]
Filed under: Mobile | Tagged: Jamba, Jamster, News Corp, Sky | Leave a Comment »
It occurs that, as Duncan Riley of Techcrunch US muses, there will potentially be a gap for a number three in the search/display ad network/2.0 tech space, should the deal between MS and Yahoo go through. That brings up the question of who can step up to fill the void and it seems clear that [...]
Filed under: Display advertising, Search | Tagged: Ask, Atlas, Bluelithium, DoubleClick, Google, IAC, Microsoft, News Corp, yahoo | Leave a Comment »
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